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Serve it. ✨ Princess Ave is a cool pink with a shimmer-kissed pearl finish — bright, ethereal, and made for main character energy. Buildable + blendable, ultra-pigmented, 8-hour wear. Hydrating formula.✓ 100% Vegan & Cruelty-Free

Shine like a Princess.Our Ultra Glossy Lip Princess Collection features royal shades with a touch of pearly shimmer inspired by four iconic Disney Princesses. This smoothing, non-sticky gloss delivers plush shine, nourishing comfort and a touch of magic for a princess-perfect pout. This nostalgic...

The perfect rich lippie combo.Lippie Pencil - Define (or overline) your lips with our long-lasting formula that creates the cleanest lines and minimizes feathering.Lippie Stix - Get long-lasting, one swipe pigmentation in a full-coverage Matte X finish infused with Vitamin E, Mango, Avocado, and...

Living your best life requires the best shadow — this metallic magenta Ultra-Glitter is packed with blue flecks for a bold, unapologetic look that's pure joy. Our famous OG crème-to-powder formula delivers supercharged sparkling colour with minimal creasing, fading or fallout. One swipe of...

No apologies. 🥊 Punch is a vivid, high-impact Crème Gel Liner that brings the color without asking permission. Saturated pigment on the waterline or lined out sharp — this one pops. Waterproof formula, 18HR smudge-proof hold.✓ 100% Vegan & Cruelty-Free

WHAT IT DOES – Nourish your lips with our leave-on lip mask that locks in moisture and softens lips with a yummy birthday cake flavor inspired by Alice in Wonderland! THE GOOD STUFF – Ultra-hydrating Squalane replenishes dry lips while Shea Butter + Vitamin...

Make them look twice. 💜 Purple Prose drenches lashes in a deep, saturated purple — bold enough to be the whole look, subtle enough for every day. Layer over Black on Black for extra depth or wear it solo. Either way, the lashes are...

✨ A bronze that doesn't play by the rules — Quokka brings a cool-toned metallic bronze your eye looks have been missing. This eyeshadow stick delivers rich, blendable pigment in one effortless stroke, with a finish that's impossibly cute and twice as obsession-worthy.✓ 100%...

Glow activated. RAYdiate is a specially designed bi-phase serum + oil powerfully formulated with a Vitamin C Blend to enhance skin and reveal a radiant, more luminous complexion.Packed with a Vitamin C Blend that boosts radiance and skin tone, plus Vitamin C-rich superfruit Camu...

💙 Bold doesn't even begin to cover it — Rain Check is a metallic cobalt blue that commands every room it enters. This eyeshadow stick delivers rich, blinding color in one swipe. The kind of look that has all the feels, all the time.✓...

No filter required.It's that Friday feeling in a bottle. A luxe, lightweight dry oil with next level, multidimensional shimmer. Infused with Coconut, Argan, and Marula Oils that nourish skin and boost radiance for a glistening, good-for-you glow. Leaves skin drenched in an addictive tropical...

Wear the rainbow with our monochromatic palette set!With 6 palettes, create endless looks with peaches, nudes, pinks, greens, blues and purples - that’s 54 shades total! Featuring our pigmented, velvety smooth formula that blends like a dream. Set Includes: Feelin' Toasty Eyeshadow Palette: Warm nudes...

Get 10 colourful Shadow Stix shades in one set! Meet your new go-to eyeshadow stick for bold colour and easy glam. Shadow Stix deliver creamy, high-impact pigment in a single swipe and set to a long-lasting finish that won’t budge. Use it as an all-over...

Thirsty skin, meet your new obsession. Rainfall drenches your moisture barrier in 2% Hyaluronic Acid — paired with replenishing Coconut Water and refreshing Cucumber Water — for a bouncy, plumped complexion that looks visibly more youthful and healthy.Non-sticky and lightweight, this fast-absorbing serum works...

Seventy feet of hair, one obsession-worthy gloss. This pearlized pinky lavender is soft, romantic, and catches the light with every move. Infused with Hyaluronic Acid, Kakadu Plum, Sweet Cherry Oil, and Japanese Sumac for luminous, hydrated lips. ✨When will your gloss moment come? It's...

Yummy. Glossy. Moisturizing. And now, Shimmering.Fresh Kiss Glossy Lip Balm is that girl – your lip balm obsession, reimagined. It features the same formula you know and love, infused with Peptides to soften and nourish lips, Hyaluronic Acid to deeply hydrate, plus dimensional shimmer...

Cool girl lips, no effort required. Raspberry Mojito is a vibrant raspberry nourishing lip oil with a sheer hit of colour that looks like you planned it. Infused with antioxidant-rich Chamomile + Calendula Oils for soft, glossy lips from the very first swipe.✓ Vegan...

The deepest crush. Ravished is a cranberry Instant Crush Lip & Cheek Balm that melts into skin for a wash of buildable, dewy colour. Tap onto lips and cheeks for an effortless monochromatic look — long-lasting, weightless, impossibly glowy. Infused with Cupuaçu Butter +...

WHAT IT DOES - Your daily sunshine in a bottle, Rays and Shine gently clarifies and brightens the look of skin without stripping moisture for healthy-looking, glowing skin.THE GOOD STUFF – Formulated with Stabilized Vitamin C, a powerful antioxidant known to boost radiance and...

The perfect wine red lippie combo. Lippie Pencil - Define (or overline) your lips with our long-lasting formula that creates the cleanest lines and minimizes feathering. Lippie Stix - Get long-lasting, one swipe pigmentation in a full-coverage Matte finish infused with Vitamin E, Mango,...